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Title: Naming of Homeopathic Medicines: A Morphological Language Construction
Authors: Zafar Ullah, Fariyal Mir
Journal: Journal of Communication and Cultural Trends
Publisher: University of Management & Technology Lahore
Country: Pakistan
Year: 2021
Volume: 3
Issue: 2
Language: English
Keywords: Morphologyhomeopathic medicinelanguage constructiononomasiological theory
Homeopathic medicines are used abundantly, especially in eastern countries. Generally, their names are formulated using various word-formation processes. To understand their role in naming homeopathic medicines, morphological analysis is required.  Hence, the current study scrutinized the process of naming homeopathic medicines to identify the occurrence of recurrent linguistic patterns.  For this purpose, names of homeopathic medicines were randomly selected from companies such as Paul Brooks, Kamal Laboratories, and Dr Masood Homeopathic Pharmaceutical. The names of the medicine were analysed using the Onomasiological Theory of English Word-Formation by Pavol Stekauer. Using this theory, the morphological domain of the given medicine names along with their commercial purposes was identified and explored extensively. This analysis also discussed the lexical and semantic relations of the names with the componential features of homeopathic medicine.
Keywords: homeopathic medicine, language construction, morphology, onomasiological theory
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