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Title: Business Education and Case Study Pedagogy: A Skill-Building Approach
Authors: Muhammad Abrar, Muhammad Fayyaz Sheikh, Shahnawaz Saqib, Kanwal Shaheen
Journal: Pakistan Journal of Multidisciplinary Research
Publisher: University of Jhang
Country: Pakistan
Year: 2021
Volume: 2
Issue: 2
Language: English
Keywords: skillsStudents PerceptionBusiness EducationBusiness PedagogyCase Study Method
Case study pedagogy is a very effective and efficient way to teach students due to its dramatic impact on the course's quality. Despite the significance and practice of case studies in the modern world, universities in Pakistan are following this trend, but very lesser in number. The literature lacks sufficient studies regarding the usage of case study methods in business education and only a few studies have attempted to document the role of case study methods in business education. This study has attempted to tap this missing link in the literature by collecting data from students of selected business schools from the four provinces of Pakistan and analyzed their perceptions regarding the usage of case study methods. A sample of 480 students by selecting 30 from each university (15 undergraduate and 15 postgraduate students) was approached for data collection across Pakistan. Data has been analyzed through descriptive statistics and results indicate that according to the perception of students, problem-solving skill is the most important skill which they learn from the case study pedagogy while interpersonal skill is the least important skill which they learn from this methodology. Moreover, students indicated that case studies being offered in business schools are relevant and helpful to understand and apply theoretical concepts.
 
 
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