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Broken Out and Bust: Ayub Khan Clothing Ltd

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Title: Broken Out and Bust: Ayub Khan Clothing Ltd

Authors: Naveed Yasin

Journal: Asian Journal of Management Cases

HEC Recognition History
Category From To
Y 2024-10-01 2025-12-31
Y 2021-07-01 2022-06-30

Publisher: Lahore University of Management Sciences (LUMS), Lahore

Country: Pakistan

Year: 2013

Volume: 10

Issue: 1

Language: English

DOI: 10.1177/0972820112471254

Categories
Business Decline (2) Corporate Restructuring (2) Pakistan (3978) Textile Industry (173) Bankruptcy (7)

Abstract

This case focuses on the strategic concepts of motivation, resources and the notion of ‘breakout’ which is a common strategic growth strategy associated with ethnic entrepreneurship. The breakout strategy encourages small ethnic businesses, which ...

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