DefinePK

Abstract

<jats:p>The study investigates social media's role in bridging knowledge gaps, influencing its intervention in political activism, and shaping of 21st-century activism. The study used a quantitative research methodology to collect data from university students using self-developed questionnaires distributed online. The data was analyzed using SPSS version 25 and presented in descriptive statistics. The study explored that Social media can bridge socioeconomic gaps in political activation and awareness among students due to its interactive accessibility. High qualifications positively influence social media usage, suggesting that it can both increase and decrease knowledge gaps.</jats:p>