DefinePK

“KASBIT Business Journal HEC “Y” Category focuses on the area of business studies and social sciences. We encourage researchers to explore theories that are useful for the contemporary business environment.” KASBIT Business Journal (KBJ) is an Open Access Journal. It was launched in the year 2008 with the ISSN: 1994-1609 (Print), 2072-8018 (Online). KBJ inspires to promote quality research publications in the area of business and related knowledge basis. We expect authors and researchers to show the highest degree of intellectual integrity and their research submissions are expected not to be published anywhere else other than KBJ. We also expect scholars and researchers who use the research contributions published in KBJ to give due acknowledgment to the authors through clearly identifying the citation of researchers in their future researches conducted by them. As a player contributing in the research arena globally, we welcome any suggestions, contributions and advice are that will help KBJ improve its standard and thus contribute more positively in the academic world. There is no restriction or fee for downloading research contributions published in KBJ volumes. Furthermore, the journal does not have any processing and publishing fees.