DefinePK

Abstract

Privacy concerns may come from different perspectives such as data violation or invasion via communication tools. Therefore, policy has been built to improve people trust and reduce privacy concern. Research shows privacy concern could impact the decision in revealing personal health information via the web. The aim of this research is to assess the level of privacy concerns and intention in disclosing health information online in Malaysia. The scope of the study focuses on privacy concern and its association with intention to reveal or disclose health relevant information to one identified e-government health website in Malaysia among Malaysian citizen. The research used a mix-method approach. Sample of 300 respondents have been gathered for the quantitative approach and five key informants were used in the qualitative approach. The descriptive result shows that there are different levels of privacy concerns exist among Malaysian. In addition, the intention to disclose health information also varies among Malaysian. Qualitative results provide qualitative data on pertinent matters related to data privacy concerns. Future research includes investigating other factors such as culture that may influence the privacy concern among Malaysian.