DefinePK

Abstract

Most bus companies in developed countries have provided web or mobile application-based services for their customers. Unfortunately, such services cannot be offered in many countries, including Indonesia, due to technology infrastructure limitations or a poor accessibility/usability of the internet. This paper aims to identify potential web or mobile application users for bus passengers in Indonesia based on the city from which they reside and their age. This paper analyses real bus passenger data between Bandung and Cirebon on the Indonesian island of Java. Identifying potential users of web or mobile-based applications for bus passengers based on their city of residence and age can be reliably studied using the simplification of correspondence analysis. One can also utilize many of the features for such a study including confidence regions that can be circular or elliptical in shape. This paper shows that there is great potential for Indonesians to use online or mobile-based applications if bus companies, or the government, provide them with such resources freely.