DefinePK

Abstract

The cinema of any country is the reflector of a society. Pakistan has a long history of cinema in which the country many superhit movies become the part of Lollywood history. Women are considered the part of film industry as their presence attract audiences to keep cinema halls crowded . The country like Pakistan social stature is very much influences film industry. This paper aims to investigate the different phases of film industry in which gender roles are constantly changes. It also highlights the social, cultural and political norms of country and the transformation of women roles from innocent ,shy to bold and beautiful. A lot of work has done on the history of Pakistani film industry but there is a gap about the women history in Pakistan cinema and the evolution of patriarchal norms to violent heroines who has weapons in their hands. National history of Museum has displayed the history of Pakistani Cinema through posters which is used the determine the themes of this research. It should be treated very carefully to convey the images of social layers and justification of a culture through gender representation. The archival material of history of Pakistan is also used to historical analyzed the data. Qualitative method is used in the research .These kinds of roles in films set a pattern in society to treat women negatively . The violence which is created on screen flow in the culture which is faced by women in general. It is need of the time to change the gender representation on screen and make more realistic film which can awareness in the public about women.