DefinePK

Abstract

This study observes the challenges and opportunities existing by the China-Pakistan Economic Corridor (CPEC) for the long-term sustainable development of Pakistan's tourism sector, concentrating on infrastructure enhancements, connectivity, and their possible impression on the industry. CPEC, a mega project increasing infrastructure and connectivity involving China and Pakistan, holds coznsiderable probable for changing Pakistan's tourism segment. However, challenges such as security troubles, insufficient infrastructure, ineffective marketing, and narrow access to tourist destinations hamper growth. Sustainable projects under CPEC aim to enhance the hotel industry and tourism infrastructure, contribution prospects for economic growth and cross-multicultural exchange. The study employs a qualitative method, evaluating existing literature, government reports, and stakeholder perspectives to assess CPEC's impact on Pakistan's tourism sector. CPEC's structure development can accelerate access to inaccessible and culturally rich regions, attracting diverse tourists. However, security and infrastructure gaps continue critical challenges. Coordinated efforts with government bodies, private businesses, and international partners are important to create a favorable environment for sustainable tourism growth in Pakistan.