DefinePK

Abstract

Physical attractiveness is a significant public health concern worldwide, influencing mental well-being and relational satisfaction. While universal and culture-specific trends shape standards of beauty, no prior study in Pakistan has explored public perceptions of ideal physical features across different relationships. This study aimed to fill that gap by developing a close-ended questionnaire encompassing various physical traits for men and women. A total of 868 respondents voluntarily participated in an online survey, identifying the ideal features for roles such as father, mother, son, daughter, husband, wife, brother, sister, boyfriend, and girlfriend. The findings revealed that tall height, a muscular body, a short beard with a short mustache, a light-brown skin tone, brown eyes, and black hair are commonly idealized for men, while medium height, a curved body, fair complexion, brown eyes, and black hair are preferred for women. This study offers the first insight into public perceptions of ideal physical features across different relationships in Pakistan, contributing to the understanding of cultural beauty standards and their implications for social and psychological well-being.