DefinePK

Abstract

Digitalization has profoundly influenced cultural practices, reshaping their preservation, transformation, and authenticity. This study explores how digital technologies facilitate the documentation and sharing of cultural heritage globally. Historically, cultural practices relied on physical artifacts and oral traditions, limiting their reach. The advent of digital platforms has preserved endangered traditions and enhanced accessibility for diverse audiences. Digitalization presents the challenges of cultural coherence and the potential loss of authenticity. Using qualitative research and document analysis, the study investigates digitalization’s impact on traditional values, focusing on cultural shifts in virtual platforms, intergenerational communication, and societal norms. Findings reveal that while digital tools democratize cultural access and preservation, they also risk diluting unique traditions and fostering inequalities. Recommendations emphasize balanced approaches to integrating technology while safeguarding cultural diversity. This research contributes to understanding digitalization's transformative effects, offering insights for researchers, educators, and cultural preservationists.