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DETERMINING THE PRIORITY LEVELS OF CRITERIA FOR EVALUATING THE DIGITAL TRANSFORMATION LEVEL OF BUSINESSES IN VIETNAM


Article Information

Title: DETERMINING THE PRIORITY LEVELS OF CRITERIA FOR EVALUATING THE DIGITAL TRANSFORMATION LEVEL OF BUSINESSES IN VIETNAM

Authors: Luu Huu Van, Nguyen Thi Anh Tuyet

Journal: International journal of management & entrepreneurship research

HEC Recognition History
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Year: 2023

Volume: 5

Issue: 6

Language: en

DOI: 10.51594/ijmer.v5i6.500

Categories

Abstract

The objective of this research is to determine the priority levels of criteria for evaluating the digital transformation level of businesses in Vietnam. In this study, the Analytic Hierarchy Process (AHP) method using fuzzy numbers is employed. Data for the research is collected through interviews with a group of experts and managers. Six criteria are used to assess the digital transformation level of businesses in Vietnam, including infrastructure and digital technology, data and information assets, strategy, digital transformation of corporate culture, digital experience for customers, and operations. The analysis results indicate that the infrastructure and digital technology criterion plays the most important role in assessing the digital transformation level of businesses in Vietnam.
Keywords: AHP, Digital Transformation Level, Fuzzy Numbers.


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