DefinePK

Abstract

The study aimed at investigating the adoption of virtual banking by customers of Indian banks. The main object of this research study is to an evaluate and find out customer satisfaction towards virtual banking.  Another reason behind this research study is additionally to notice and investigate the reason for uses virtual banking, justification for selecting banking activities. The study adopted a descriptive research design. Data was gathered from primary data. For that we used questionnaire survey with the help of creating google form. The collected total number of responses through google form was 236 through google form questionnaire response from the online banking users. For the analysis purpose used the data showing by various different charts and percentage structure. The study was used to determine the dimensions of the study items whereas necessity of online banking activities, services, impact of online banking, uses of online banking activities, customer preference of method etc. and research paper shows that positive impact using online banking activities and customer of Indian banks are satisfied with the online banking activities provided by the banks.