DefinePK

Abstract

This study aims to explore the relationship between the NRBV, ecopreneurship, and the export performance of Pakistani manufacturing SMEs. This study focuses on key green practices such as pollution prevention, waste reduction, and emission control.  Data was gathered from various literature sources and empirical studies on ecpreneurship, green technology innovation, green knowledge management, and the export performance of SMEs. The results reveal that SMEs who embrace the principles of NRBV and implement environmental knowledge management practices are in a vantage position to gain a competitive advantage in the global markets.  Consequently, the study is confined to manufacturing SMEs from Pakistan and is specifically concerned with export performance. Future research should extend to other industries and regions to confirm the findings of this study. The study suggests enhancing SMEs' adoption of green technologies and green knowledge management, as well as the creation of a national knowledge base for SMEs. This would assist SMEs who are plagued by resource limitations to increase or optimize their exports. The study adds knowledge by giving insight into how green practices may help fill the gap between sustainability and export achievement in developing nations.