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PROMOTING EMPLOYEE GREEN PASSION THROUGH GREEN TRANSFORMATIONAL LEADERSHIP: A MODERATED MECHANISM


Article Information

Title: PROMOTING EMPLOYEE GREEN PASSION THROUGH GREEN TRANSFORMATIONAL LEADERSHIP: A MODERATED MECHANISM

Authors: DR. MUHAMMAD SALMAN, DR. MULA NAZAR KHAN, DR. ALI IJAZ, DR. ZAHID IQBAL

Journal: Contemporary Journal of Social Science Review

HEC Recognition History
Category From To
Y 2024-10-01 2025-12-31

Publisher: Frontline Education Research

Country: Pakistan

Year: 2025

Volume: 3

Issue: 3

Language: en

DOI: 10.63878/cjssr.v3i3.998

Keywords: Employee Green Passion (EGP)Green Transformational Leadership (GTL) Individual Green Value (IGV).

Categories

Abstract

Green transformational leadership is recognized as an effective approach for achieving environmental objectives by inspiring and motivating followers in the workplace. The primary aim of this study is to explore the influence of green transformational leadership (GTL) on employee green passion (EGP) and to investigate the moderating role of individual green values (IGV) in this relationship. This study adopts a cross-sectional and deductive approach. Partial Least Squares Structural Equation Modeling (PLS-SEM) was used to assess the suggested model. An 84.75% response rate was obtained from 312 workers in Punjab, Pakistan's industrial sector who completed survey questionnaires. The findings revealed a significant positive relationship between GTL and EGP. Furthermore, IGV were found to moderate this relationship, enhancing the impact of GTL on EGP.


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