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Structuring AI-Integrated Business Models for Pakistan’s Evolving Digital Economy


Article Information

Title: Structuring AI-Integrated Business Models for Pakistan’s Evolving Digital Economy

Authors: Sarah Asif, Umer Hameed

Journal: International Journal of Management Research and Emerging Sciences

HEC Recognition History
Category From To
Y 2023-07-01 2024-09-30
Y 2022-07-01 2023-06-30
Y 2021-07-01 2022-06-30

Publisher: The Superior University Lahore

Country: Pakistan

Year: 2025

Volume: 15

Issue: 2

Language: en

DOI: 10.56536/ijmres.v15i2.797

Keywords: Higher educationARTIFICIAL INTELLIGENCEBusiness modelAdaptive Systemdigital ecosystem

Categories

Abstract





This study proposes an integral architecture of artificial intelligence (AI designed to support and improve the innovation of the business model within a digital ecosystem, specifically adapted to promote learning and business development. Taking advantage of synthetic methodologies, the framework integrates AI technologies to transform educational experiences. Second, the adaptive test system keeps students' attention and reinforces their understanding by dynamically adjusting the question's challenge based on their performance. Third, through the application of real-time comments and shared understanding, learners can cook and improve commercial models thanks to collaboration tools that promote peer interaction. Fourth, by giving students the necessary data analysis skills for making strategic decisions in actual situations, business intelligence tools bridge the gap between theoretical learning and practical application. High levels of user satisfaction and system effectiveness have been found by the system's empirical evaluation. The goal for integrating this architecture into an online community is to create a strong and long-lasting learning environment, particularly for college students studying business. The structure facilitates institutional efforts to enhance governance, foster creativity, and enhance business competencies by incorporating AI into essential educational processes (content delivery, evaluation, collaboration, and practical application). This study is not only based on the importance of AI but also depicts the possibilities of reforming the current times & demonstrates its impact on the future by data-based forecasts, decisions and accessible educational models. It would also lead towards a socio-economic growth having a long-term impact of institutional and personal levels.




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