DefinePK

Abstract

This paper describes the emergence of digital transformation in recent years and specially during pandemic COVID-19, has made business processes very simple and easy to connect with people all over the globe due to its unprecedented speed and worldwide connectivity. Digitalization is the use of digital technologies to bring forth changes in business processes, strategies & business models by providing opportunities and new avenues to employers, employees, customers and society as a whole. The evolution of digital technology &digital transformation has made organizations and industries to re-think and re-imagine the use of technology in a better and wider manner including social media platforms and processes to create new business models and new forms of revenue. This paper has highlighted on digital transformation concept & its urgent need in organizations in present scenario. This paper has described technology as a key driver to seek opportunities to digitalize organizational operations to be more ready and prompt to face digital challenges. Creating a digital culture is considered as the single most important task for organizations. This paper also aims to present a deeper insight on digital transformation, digital technology and digitalization of various industries along with its applications. The research paper is exploratory, descriptive and analytical in nature. Data collection is based on primary & secondary data sources. The Primary data has been collected from observation methods and interview techniques. The observation method, and telephonic interviews were conducted from employers, employees and few people Delhi based. The secondary data is collected from existing research articles, journals, e-books publications and other sources. This is a conceptual paper based on true facts and has tried to give a crystal-clear picture on digital transformation issue.