DefinePK

Abstract

Purpose: This study seeks to understand how undergraduate students at the University of Balochistan, Quetta, perceive and understand artificial intelligence (AI) and digital literacy skills. It also attempts to evaluate the association between the students’ understanding of AI and their digital literacy skills to advocate for the inclusion of both in higher education.
Design/Methodology/Approach: A quantitative research design strategy was adopted. A questionnaire was administered to 250 undergraduate students, of which 230 valid responses were obtained through online and face-to-face methods. The primary research instrument consisted of AI perceptions, AI usage, and digital literacy competence Likert-scale and close-ended questions. The research employed frequency and percent distribution using Microsoft Excel.
Findings: The results showed that the students had some familiarity with AI and saw it as an educational game changer; however, the students had gaps with formal training in digital literacy. Regarding digital literacy, 58% of respondents stated that they were confident in their online information evaluative skills, and 52% stated that digital literacy was of utmost importance for success. Issues that respondents pointed out were lack of institutional support, inadequate training, and lack of digital access.
Practical implications: Implementing comprehensive digital literacy and AI awareness training into university programs may elevate students' preparedness for an AI-integrated world. This involves tailored training focused on filling digital gaps and fostering critical thinking towards technology and its responsible use.
Originality/Value: This study adds to the scarce empirical literature concerning the perception of AI within digital literacy and the educational landscape of higher education in Pakistan, specifically the region of Balochistan. This will inform digital education initiatives to keep in line with global technological changes.