DefinePK

Abstract

 Milk is an important commodity. Milk supply and demand was studied in Sargodhadistrict. Stratified random samplings of 110 respondents were selected. Multiple regression log-logmodels of demand and supply functions were estimated. In the estimated supply function, the mostinfluential variables were milk price, number of milking animals and variable cost. Similarly, in theestimated milk demand function mainly significant variables were milk price and consumer’s income.It is recommended that to overcome the shortage of milk supply, farmers may be provided motivationto set up new dairy and livestock farms.