Enhancing the Dining Experience through Emotional Tableware Design

Article Information

Title: Enhancing the Dining Experience through Emotional Tableware Design

Authors: Haslinda Md. Nazri, Abdul Aziz B. Zalay Zali, Noor Aileen Ibrahim

Journal: Sustainable Business and Society in Emerging Economies (SBSEE)

HEC Recognition History

Category	From	To
Y	2024-10-01	2025-12-31
Y	2023-07-01	2024-09-30
Y	2021-07-01	2022-06-30

Publisher: Center for Sustainability Research and Consultancy Pakistan

Country: Pakistan

Year: 2022

Volume: 4

Issue: 3

Language: English

DOI: 10.26710/sbsee.v4i4.2461

Keywords: Emotional design 1Tableware 2Dining Experience

Abstract

Objective: At present, the tableware used represents the image of the restaurant as it is able to create a visual attraction or known as ‘visual synchronisation’ with food. Emotional tableware design is able to influence the behaviour of people through the dining experience. This is due to the attractive visual design of the tableware which will have an indirect influence on the aroma and taste of the cuisine being presented as well as the surrounding ambience.
Methodology: The three levels of design theory which include visceral, behavioural and reflective play a significant role in providing an impact or having a great influence on the fine dining experience. Consequently, amplifying the integration of senses, interaction and response towards emotions.
Findings: An emotional tableware design will lead to a more positive experience. This positive experience will elevate positive emotions through its functionality, convenience and satisfaction. A tableware designer is able to evoke such emotions as the emotional design has no specific rules or clear protocol. The positive experience that is emotionally inspired will lead to a better life experience or make life more interesting.
Implications: The use of an emotional tableware design by chefs in fine dining has elevated the dining experience to a whole new level which amplifies the deep impact that this concept has on the world of tableware design.&nbsp;&nbsp;&nbsp;

Disclaimer: The following sections are produced through an intensive multi-stage analytical pipeline developed by DefinePK, utilizing advanced natural-language processing, domain-specific knowledge models, and automated cross-referencing systems. Despite the rigor and computational effort involved, the generated summary may still contain inaccuracies or incomplete interpretations. Users are strongly advised to verify all critical information against the original paper and its authoritative sources.

Research Objective

To explore how emotional tableware design can enhance the fine dining experience by influencing diners' emotions and perceptions.

Methodology

The study applies Norman's Three Levels of Design (visceral, behavioral, and reflective) as a theoretical framework to analyze the impact of tableware design on the dining experience. It discusses examples of tableware designs that evoke emotional responses and stimulate senses.

Methodology Flowchart

                        graph TD;
    A["Identify Research Objective: Enhance Dining Experience via Emotional Tableware Design"] --> B["Apply Norman's Three Levels of Design Framework"];
    B --> C["Analyze Visceral Design Elements"];
    B --> D["Analyze Behavioral Design Elements"];
    B --> E["Analyze Reflective Design Elements"];
    C --> F["Discuss Examples of Emotional Tableware"];
    D --> F;
    E --> F;
    F --> G["Synthesize Findings on Impact on Dining Experience"];
    G --> H["Formulate Conclusion on Importance of Emotional Tableware Design"];

Discussion

The paper argues that tableware is a crucial medium that connects diners with food and influences their sensory perception and emotional response. It highlights how visceral (aesthetic), behavioral (interactive), and reflective (narrative) design elements in tableware can significantly enhance the fine dining experience, moving beyond mere consumption to an engagement with culinary arts.

Key Findings

Emotional tableware design leads to a more positive dining experience, elevating positive emotions through functionality, convenience, and satisfaction. Designers can evoke emotions through design without strict rules. This emotionally inspired positive experience can make life more interesting.

Conclusion

Emotional tableware design is a vital element in product design that fosters a connection with the product and leads to a more positive and emotionally inspired dining experience. This concept has a profound impact on the world of tableware design and elevates the fine dining experience.

Fact Check

- The journal is "Sustainable Business and Society in Emerging Economies," Volume 4, Issue 3, September 2022. (Confirmed)
- The recommended citation includes authors Nazril, H. M., Zali, A. A. B. Z. and Ibrahim, N. A. (2022). Enhancing the Dining Experience through Emotional Tableware Design. Sustainable Business and Society in Emerging Economies, 4(3), 707-714. (Confirmed)
- The study references Norman's Three Levels of Design (visceral, behavioral, and reflective). (Confirmed)

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