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Moderating Role of Rational Thought Process in Measuring the Relationship between Emotional Attachment and Branch Trust

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Title: Moderating Role of Rational Thought Process in Measuring the Relationship between Emotional Attachment and Branch Trust

Authors: Kiran Mahmood, Mutahir Hussain, Farman Afzal

Journal: Pakistan Journal of Commerce and Social Science

HEC Recognition History
Category From To
X 2023-07-01 2024-09-30
X 2022-07-01 2023-06-30
Y 2021-07-01 2022-06-30
Y 2020-07-01 2021-06-30

Publisher: Johar Education Society Pakistan

Country: Pakistan

Year: 2015

Volume: 9

Issue: 3

Language: English

Categories
Brand Trust (9) Rationality (3) Psychology (26534) Consumer Behavior (2797) Decision Making (229)

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