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11 Papers found for "Customer Engagement (11)"

Digital Marketing Strategies and Customer Engagement in Australia: An Interaction of Brand Trust and Consumer Literacy

Madiha Latif

Business Review of Digital Revolution (BRDR) | 2025

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The Influence of Social Media on Brand Management

Dr. Mei Ling

Center for Management Science Research | 2023

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THE EMPIRICAL ANALYSIS OF FACTORS AFFECTING QUALITY STANDARDS IN TEACHING IN THE HIGHER EDUCATION INSTITUTES: CASE STUDY OF SINDH UNIVERSITY JAMSHORO

Abdul Jaleel Mahesar, Ghulam Murtaza Shah, Pashmina Mughal, Sidra Aijaz Soomro

Center for Management Science Research | 2025

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The Role of Gamification, Enjoyment, and Playfulness in Enhancing Customer Engagement and Psychological Wellbeing

Adnan Ahmed Sheikh, Misbah Mustafa

Journal of Management & Social Science (RJMSS) | 2025

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COMPARATIVE ANALYSIS OF WORKFORCE EFFICIENCY, CUSTOMER ENGAGEMENT, AND RISK MANAGEMENT STRATEGIES: LESSONS FROM NIGERIA AND THE USA

Anwuli Nkemchor Obiki-Osafiele, Chibuike Daraojimba, Nsisong Louis Eyo-Udo, Uneku Ikwue, Zainab Efe Egieya

International journal of management & entrepreneurship research | 2024

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AI-DRIVEN PREDICTIVE ANALYTICS IN RETAIL: A REVIEW OF EMERGING TRENDS AND CUSTOMER ENGAGEMENT STRATEGIES

David Iyanuoluwa Ajiga, Ndubuisi Leonard Ndubuisi, Oluwaseyi Rita Owolabi, Onyeka Franca Asuzu, Rhoda Adura Adeleye, Tula Sunday Tubokirifuruar

International journal of management & entrepreneurship research | 2024

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INTEGRATING ARTIFICIAL INTELLIGENCE IN PERSONALIZED INSURANCE PRODUCTS: A PATHWAY TO ENHANCED CUSTOMER ENGAGEMENT

Adeola Olusola Ajayi-Nifise, Chinwe Chinazo Okoye, Olubusola Odeyemi, Omotayo Bukola Adeoye, Onyeka Chrisanctus Ofodile, Wilhelmina Afua Addy

International journal of management & entrepreneurship research | 2024

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The role of sub-branch managers in enhancing customer engagement in the telecommunications sector

International journal of management & entrepreneurship research | 2024

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An implementation of the customer domain of the Smart Grid embedded in an Internet of Things

K. Srilatha, Katuri Ashok

ARPN Journal of Engineering and Applied Sciences | 2017

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The Mediating Role of Customer Engagement on Brand Involvement and Emotional Brand Attachment

Muhammad Adnan Bashir, Muhammad Yasir, Shehla Qaiser, Syed Muhammad Fahim

The Lahore Journal Of Business | 2021

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